Our latest extension to Chula is the international Pop Up Events. In the past year, we have held 2-3 Pop Ups a month in over 20 different countries. We love them because they give us a chance to get to know creative industries around the world, meet with clients in their home country, and make new international connections by sharing Chula’s philosophy and colorful dresses. We are excited to expand in this new and fun way!



How do Pop Ups work ….

          Chula Pop Ups are a 1-2 day event that works in collaboration with another business such as other retail shops, boutique hotels, restaurants, art galleries, etc. They are open to anyone passing by or anyone that is interested. We also hold private Pop Ups in collaboration with friends and close clients who offer to host the event at their home. We deeply appreciate these fabulous “Chula Ambassadors” who support us in this way.

Who is invited….

          Anyone is welcome to come to our Pop Ups, the more, the merrier! During the 1 day event, we display around 50-80 dresses that are brought from Hanoi. These dresses are for you to touch and feel the quality, to try on and to even take home if you fall in love with them.

Can people try on dresses…..

          We encourage everyone to try on dresses to see the best fit. It is also a great chance for people to get to meet the owners and/or Chula Pop Up Angels, especially if they are new to the brand! It is always better to see and feel the dresses in person rather than only online.

What if you don’t have my size….

          If you find a dress that you love but we didn’t bring it in your size, worry not! A significant part in Pop Ups is that we take custom orders. At the event, we take orders and custom made orders. can take your full body measurements. These measurements will also be kept in our system if you choose to buy another dress later.

How can Organize a Chula pop up in my City...

          We are always looking for new opportunities to  bring Chula world to a new city. If you want to organize a Chula pop up in your City write us a email and we will inform you in detail about the process